MBA in the USA – Cultural insights for international students coming to the US to study

A no brainer is something that is such a good idea, it seems obvious.

For example, a marketer working on a product targeting teenagers might recommend running a coupon offer during the back-to-school shopping season. Their manager would probably respond, “That’s a no brainer. We make money motivating buyers with coupons every year. Definitely put that in your plan.”