MBA in the USA – Cultural consulting by Grayson Leverenz

http://www.flickr.com/photos/curious_zed/ / CC BY-NC-ND 2.0

A no brainer is something that is such a good idea, it seems obvious.

For example, a marketer working on a product targeting teenagers might recommend running a coupon offer during the back-to-school shopping season. Their manager would probably respond, “That’s a no brainer. We make money motivating buyers with coupons every year. Definitely put that in your plan.”

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2 Responses to “Words of the Week – no brainer”

1. Tweets that mention Words of the Week – no brainer | MBA in the USA - Cultural insights for international students coming to the US to study -- Topsy.com Says:
   January 26th, 2010 at 3:47 am

   [...] This post was mentioned on Twitter by Doug Barg, Grayson Leverenz. Grayson Leverenz said: Words of the Week – no brainer – US business English buzzwords defined for International #MBA students. http://su.pr/31oFL6 [...]

2. Social Networking and the Power of Guanxi | MBA in the USA - Cultural insights for international students coming to the US to study Says:
   May 17th, 2010 at 12:05 am

   [...] The warmer weather, lower cost of living, and proximity to family and friends make the decision a no-brainer, at least on paper, but we decided to test it out first. We love Lambertville, and want to be 100% [...]

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